Complaints Should Be Viewed As Constructive Criticism

Preparing a business plan is no child’s play. It is a document that draws knowledge from various disciplines. Sometimes there is this misconception that a business proposal draws knowledge only from management disciplines like marketing, finance, human resource management, operations management, and supply chain management, among others. A business plan also deals with legal agreements, copyrights, intellectual property rights, environmental and social issues, etc. It is essential that a good proposal takes input from people who are experts in their chosen field.

It is foolish to expect that a document requiring inputs from a variety of sources will be in all instances hundred-percent error free. Complaints are bound to arise; the trick is to take them seriously and work towards quick and easy solutions. A good business plan writing agency like MasterPlans ensures its customer have very little or nothing to complain about, and if one arises, the firm takes it in right spirit and treats it as a learning lesson to ensure that the same mistake is never repeated again.

Though business plans are both externally and internally focused, more emphasis is laid on externally focused plans, which are directed towards financial stakeholders like investors or lenders. It contains detailed information about the business goals and the ways and means of achieving those. It talks about the general business idea, name and location of the business, concrete arguments in favor of the viability of the business, and so on. It also deals with the unique characteristics associated with its product and services that will give it a competitive edge. It contains an organization’s mission and objectives describing the company’s purpose of existence; its values, goals, and characteristics.

It is imperative to keep in mind that no two business plans are the same. They are basically decision making tools – both for the investor (who will be coming up with the capital) and for management of an organization. A financial stakeholder may be a layman who may not be too familiar with your business or may reach his own conclusion by seeing other similar businesses. A proposal is an important tool of conveying to him the idea about your business and its profit generating abilities. A sharp, engaging, and well-written business document that shows key decision making benchmarks along with important financial statements and legal concerns will trigger the investor’s interest.

Complains usually arise when a poorly written plan that tends to gloss over the challenges that the business is most likely to face are excluded, giving an impression of callousness and misrepresentation of facts. Such plans severely curtail the possibility of obtaining finances. The utmost care needs to be taken to prepare a document that openly talks about your weaknesses and the threats you may encounter in the near future. Also, support your argument with strong research work. Despite paying attention to even the minutest of details, a business plan writing agency may happen to miss or take into account certain facts or data. Such complaints, though highly unlikely and few and far in between, are taken very seriously by a reputed agency like MasterPlans that interacts with its clients at all stages of plan-making to ensure the plan scores with flying colors.